Drew Eric
WHITMAN

Drew Eric Whitman—aka “Dr. Direct!”—is the internationally acclaimed marketing expert and best-selling author of the renowned “Cashvertising,” the beloved advertising cult-classic translated into 11 languages. His innovative approach to advertising, focusing on the psychology of ad response, has earned him worldwide recognition as a master of his craft. Drew’s dynamic speaking and training style, rooted in his deep understanding of the consumer mind, have made him a sought-after figure at prominent marketing events globally. He is widely regarded as one of the industry’s top trainers, delivering intense, dynamic, and interactive presentations that leave audiences inspired and motivated to take profitable new action.

Drew Eric
WHITMAN

Drew Eric Whitman—aka “Dr. Direct!”—is the internationally acclaimed marketing expert and best-selling author of the renowned “Cashvertising,” the beloved advertising cult-classic translated into 11 languages. His innovative approach to advertising, focusing on the psychology of ad response, has earned him worldwide recognition as a master of his craft. Drew’s dynamic speaking and training style, rooted in his deep understanding of the consumer mind, have made him a sought-after figure at prominent marketing events globally. He is widely regarded as one of the industry’s top trainers, delivering intense, dynamic, and interactive presentations that leave audiences inspired and motivated to take profitable new action.

ADVERTISING PSYCHOLOGY

MASTERMIND

Drew is the founder of Whitman Strategic, a top-tier consulting firm that provides expert guidance on advertising strategy and consumer psychology. With decades of experience as a marketing expert and renowned advertising copywriter, Drew has built a team of skilled professionals who are experts in their respective fields. In addition to consulting, Drew is a sought-after keynote speaker and trainer, with a dynamic and engaging style that consistently earns 5-star ratings. His expertise in consumer psychology and behavior is invaluable to businesses looking to establish their brand or improve their advertising ROI in today's competitive marketplace.

Founder of Whitman Strategic, helping businesses create effective advertising that converts and fix hidden response violations that crush response.

Renowned author of Cashvertising, the beloved copywriting-psychology “bible” translated into 11 languages with over 1,500 average 4.7 (out of 5) star reviews—the highest-rated book of its kind.

Highly sought-after speaker and trainer at prominent marketing events worldwide, Drew has captivated audiences with his unusual, bold, dramatic, and intense style of presentations. 

Author of Brain Scripts for Sales Success, teaching tested principles of consumer psychology through powerful scripts to convert sales prospects into loyal customers.

Author of Smashvertising, the dynamic new graphic novel that brings Drew’s popular Cashvertising Clinic™ seminar to life. Presented in a fun and entertaining cartoon format, this engaging guide is the next best thing to attending Drew’s live seminar. Coming soon!

Cashvertising PioneerEmpowering Businesses Globally

Empowering Businesses Globally Drew is an internationally recognized authority on advertising psychology, copywriting and sales.

As the visionary father of the Cashvertising movement that began in 2008, Drew revolutionized persuasive business communication and has helped some of the biggest brands in the world sell more products and services. With unparalleled expertise in advertising psychology and copywriting, he unveiled the secrets to crafting profit-driven copy that resonates deeply with consumers. His innovative strategies and understanding of human behavior have empowered marketers worldwide, making him the pioneer who laid the foundation for Cashvertising’s success—translated into 11 languages—and one of the most influential advertising copywriters of our time.
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World-Class
Speaker & Trainer

For nearly four decades, Drew has been delivering powerfully moving keynote speeches and training sessions that stand out from the rest. Drawing from decades of expertise in advertising psychology, copywriting, and sales, Drew's practical and intense presentations leave audiences informed, inspired, and entertained. Unlike many other business speakers, Drew's unique approach to engaging with his audience creates an unforgettable and impactful experience that keeps your attendees talking long after your event.

“Big hit… lots of raves! People were taking notes furiously.
Shawn Collins, Co-Founder
Affiliate Summit Conferences
Amazing! Extremely actionable insights.
A home run with the audience!
Jordan Rosenberg, Director
Affiliate World Conferences
Wow! Simply the most powerful advertising toolkit I've ever seen.
Richard Bayan
Author of Words That Sell
Cashvertising is a virtual blueprint for persuading the consumer mind.
Roger Dawson
Author of Secrets of Power Negotiating
A masterpiece!
Dr. Joe Vitale
Author of Hypnotic Writing and There's A Customer Born Every Minute
Puts you light years ahead of your competition
Dr. Tony Alessandra
Author of The Platinum Rule for Sales Mastery

BESTSELLING
AUTHOR

Conclusion= yes, it's awesome.
Bane
Amazon Reviewer
I am constantly reaching for this book.
Tony Bianco
Amazon Reviewer
So much information I literally had brain freeze.
GameDayDog
Amazon Reviewer
WOW' is the word for this one!
Henry J
Amazon Reviewer
Amazingly brilliant. Get it now. It's pure gold.
Susanna K. Hutcheson
Amazon Reviewer
Jam—packed. I highlighted about half of the entire thing!
Kynn
Amazon Reviewer
Jam packed with tons of priceless nuggets
Benjamin B.
Amazon Reviewer
The Michael Jordan of advertising books.
Compay
Amazon Reviewer
Love this book!
Geo Fitness Guy
Amazon Reviewer
The definitive guide to advertising.
Hopper
Amazon Reviewer
It's that damn good.
Juda B.
Amazon Reviewer
This book will interest, engage and provoke you.
Tashy Lareine
Amazon Reviewer
Five stars
Jeff Lippincott
Amazon Reviewer
This book is genius
Matthew Pit
Amazon Reviewer
I've read over 400 books on sales and marketing. This is in my top-5 all-time favorites.
Skeptical
Amazon Reviewer
This book is amazing. I couldn't believe how much information was in this thing.
J.K. Swopes
Amazon Reviewer
Mind-blowing. Packed with real-world strategies
Tara West
Amazon Reviewer
Practically every copywriting secret all in one book. Get it—seriously.
Julian Epstein
Amazon Reviewer
Forget the highlighter. EVERYTHING in this book is important.
Julian Epstein
Amazon Reviewer
Exhaustive resource that ROCKS!!! Blew me away.
Randy K.
Amazon Reviewer
Packed from beginning to end with valuable advice.
Ed Swartz
Amazon Reviewer
Brilliant. A fun read... massively informative.
Teresa
Amazon Reviewer
This book is my bible.
Tim Winfred
Amazon Reviewer
This man will get you in the game of selling. He's one of the few writers—in all fields—who can light a fire under the reader.
Charles Getty
Amazon Reviewer

RAPID RESPONSE
RESUSCITATIONS

Comprehensive Consultations for Your Ailing Ads

Drew analyzes your advertising... uncovers the hidden response killers... and tells you how to make it more persuasive and engaging.

Let Me Teach You toPERSUADE LIKE A PRO

It’s simple: the more persuasive you are, the more you’ll influence people to buy. My proven-effective methods help you create strong-selling web pages, emails, ads, sales letters, and brochures that get attention… get read… and make more money.

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